“THE FIRST FIVE MINUTES” BY JAN ROFEKAMP
“THE FIRST FIVE MINUTES: HOW TO START YOUR DOC”
Workshop held by Jan Rofekamp
We all know that the broadcast market is a very important one for docs, but the broadcast market has its peculiarities.
In the cinema one can start with beautiful long shots and romantic music, the cinema audience has made the choice to come, paid the ticket and has a (certain) level of patience... video is the same, you poor a glass of wine, get a comfortable seat and settle in.
Broadcast is different. First you need a dynamite synopsis that attracts the viewer to the broadcast and then... the film has to speak to the viewer right away... otherwise the channel switch is in the hand and the channel is switched. Also at the markets where we meet the broadcast buyers, we need films that have attractive, informative, seductive opening scenes. Often buyers see only 4 or 5 minutes to see if it works for them...
Jan Rofekamp (Films Transit International Inc.) will show and discuss a number of effective opening scenes... and dares to say that the effectiveness of the opening scene will in the future for the VOD and On-Line business also be very important... a click to something else can happen fast.
The workshop is scheduled at DOC AT WORK on Tuesday December, 2nd 2014
Participating fee: € 50.00
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